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Louise Palanker on Business Rockstars with Steve Lehman and Jay Samit

Guesting on Business Rockstars

Steve Lehman, Jay Samit and Louise Palanker on Business Rock Stars
Steve Lehman, Jay Samit and Louise Palanker on Business Rock Stars

My former Premiere Radio Networks founder and partner, Steve Lehman is now heading up a new  Entrepreneur and Start-Up Business Platform driven by Radio, Television, & Social Media.  It’s called BUSINESS ROCKSTARS ACADEMY and they produce events and market PRODUCT for Entrepreneurs.

BUSINESS ROCKSTARS brings together some of the world’s biggest and most accomplished CEO’s as well as successful small business owners and entrepreneurs.  Business Rockstars is a resource  for “Wantrepreneurs” that generates content focused on:

STARTING A BUSINESS
GROWING A BUSINESS
FUNDING  A BUSINESS

The Business Rockstars radio show is hosted by Founder of the Media, Entertainment and Technology Alliance MET, Ken Rutkowski and with Ken on vacation, Steve graciously asked me to guest on the show, thus beginning our adventure.

My Our Place partner, Trish Bock and I ventured down to a spiffy, techie, hipster building in Santa Monica called ROC.  It is the former home of Google and although it may be mourning the loss of its scooters and nap pods, the slick and trendy vibe is still quite present.  To the point where we travelled through several tunnels, halls and breezeways before finding the ladies’ room.

There, Trish transformed me with her makeup magic and we set off on our journey back to the studio.

Steve’s co-host was digital innovator and entrepreneur, Jay Samit whose opening question to me was, “Why in God’s name would you make a movie about The Cowsills?”  This guy knows how to win hearts.  Next he asked, “Why didn’t  you just make a film about Up With People?”

“Hold on,” I said, scrambling for my notepad app.  “You are an idea man.  Let me take this down.  Up With People.  Behind the Enthusiasm For Painfully Phony Optimism.  Got it.”

I actually said, “Please tell me that you are not comparing The Cowsills to a hollow, grinning troupe of merry music makers, funded in the late sixties by corporate entities including HalliburtonGeneral Motors, and Exxon  and intended to counter the hippie subculture?

OK, I’m paraphrasing, but I did politely ask if he had seen Family Band and he has not.  I heartily encourage him to do so and to then watch, as I intend to, The 2009 Up With People documentary called Smile ‘Til It Hurts which makes the claim that this musical organization emphasized extreme right wing politics, and enforced cult like rules including arranged marriages.

So, it turns out that an Up With People documentary would, in fact, be so intriguing that it has already been made.

Jay and I then quickly bonded over our mutual love of Standing in the Shadows of Motown, a great film in which he was heavily involved and then the show began.

We spent the first segment discussing Family Band: The Cowsills Story and how one goes about making a movie.  My advice being to do so only at the risk of great financial peril.  The second segment focussed on my teen social network app, Our Place.  

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Jay and Steve asked excellent questions and offered fantastic input. The biggest inquiry of me being this, “You are a creative.  Are you really an entrepreneur?  I answer this question in the affirmative because as a creative, I believe it’s crucial to ally myself with business greats and technological geniuses.  Those who can fill in with strength where I am weak.  That is the definition of a team.

This was the recipe that built Premiere Radio Networks.  Steve Lehman, Tim Kelly, Kraig Kitchin, Ed Mann and me.  Not only did we offer our own talents and abilities, we recognized each others and we knew when to lead, when to follow and when to get out of the way.

By cultivating an excellent team, goals are more fully and naturally realized but also, any achievement is sweetest when shared.

Thank you, Steve Lehman, for ranking me amongst the Business Rockstars.